Case studies

Programmes where the numbers moved enough to write down

Each of these started with a forecast. What follows is the challenge we inherited, what we changed, and what it produced.

Voltara · B2B SaaS

Tripling non-brand organic revenue for a workflow platform

Challenge — A strong product with a site that could not be crawled properly: 40% of key pages were orphaned, and content targeted terms with no purchase intent.

Approach — Full technical remediation, a topical map rebuilt around evaluation-stage queries, and a digital PR programme aimed at the comparison pages.

312%
Non-brand organic revenue
+1,940
Keywords in top 10
4.1x
Pipeline from organic

Mesa Health · Healthcare

A 22-location migration with zero traffic loss

Challenge — Three legacy sites, inconsistent location data and a CMS that required a developer for every content change.

Approach — Consolidated architecture, redirect-first migration plan, location page templates and a headless CMS the marketing team owns.

0%
Organic traffic lost
+58%
Appointment enquiries
98
Lighthouse performance

Kettleworks · D2C Ecommerce

Cutting paid social CAC by a third while scaling spend

Challenge — Creative fatigue and rising acquisition costs had stalled growth despite increasing budget every quarter.

Approach — A modular creative testing system, organic short-form engine feeding paid, and category-page SEO to reduce paid dependency.

-34%
Cost per acquisition
2.6x
Monthly ad spend
+71%
Organic category sessions

Larkfield Group · Financial Services

Building category authority in a regulated market

Challenge — Compliance review cycles made publishing so slow that the content calendar had effectively stopped.

Approach — A pre-approved messaging library, original research programme and an editorial workflow that cut review time by half.

6x
Publishing velocity
+840
Referring domains
#1
For three head terms
Teksutra rebuilt our search programme from the technical layer up. Non-brand organic revenue tripled inside a year, and for the first time we can forecast it.
Priya NadarVP Marketing, Voltara
They are the rare agency that will tell you to stop spending on something. That honesty is why we moved three more markets onto them.
Daniel OseiHead of Growth, Larkfield Group
The migration was the smoothest I have been through in fifteen years. Zero traffic loss and a site our team can actually publish on.
Hannah WrightDigital Director, Mesa Health

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